Overconsumption and parenthood

Recently I went to the Baby Show that happens twice a year in Toronto with a friend, she’s a wellness coach, doula, and does prenatal yoga. She’s pretty cool. I think she wanted to go and scope out products that a lot of her clients use or want to buy. Woah was it an assault on the senses. It was Exhibition Place which is close to nothing and a pain in the ass to get to. Thankfully I hopped on my bike and rode down there because trying to get there on transit takes forever. So, the show is in this massive building that sits close to Lake Ontario.
It was not my favourite. Why? Because of all the stuff you apparently need for a baby. So. Much. Stuff. It was incredible, I had no idea. Strollers and car seats and organic clothing??? Diapers and toys and special hand sanitizer?? Preserving stem cells, sippy cups, and baby’s first toy box? The booths were filled with stuff. Hell, even Volvo was there offering test drives for their SUVs. I would never have thought about it, but that is super smart of them. New parents are shelling out wads of cash, so why not buy a new car when your infant comes? Nothing says welcoming a child like going into debt.
It was insane. How is it possible that we need to buy so much stuff? Certainty babies don’t need the stuff, right? They’re so tiny… it must help parents to feel more comfortable to buy stuff before one of life’s biggest transitions. Buying stuff typically makes us humans feel good… so it’s no wonder that pregnancy and babies makes people go crazy buying really expensive things. Have you ever looked into a new Uppa baby stroller??? Don’t.
But there was one booth there that I really resonated with, and they were hawking stuff. They were Doulas on Bikes, and they were selling services for postpartum and birth support here in Toronto. Better yet, they are environmentally friendly and literally ride to their clients on bikes! Bikes and doulas?? It was super cool. Anyone who has ever biked around town knows that it is often faster than driving, especially if you are in rush hour. But how cool is it to incorporate sustainable living into their business model?
Marj and I walked around for a bit, she stopped and talked to the sisters at Doulas on Bikes too. I just meandered through the tons of stalls all seemingly selling the same stuff. Surely you don’t need a 40$ onesies? Babies grow so fast that all these super cute clothes will only really fit them for like a hot second. Also what’s with the beige? I know that aesthetic is super popular on a IG reel but what kid wants brown and tan clothes and toys? Its weird.
So, my hot take on the Baby Show? Well, I won’t be going back. But I guess it was good to see the insanity surrounding babies. I would much rather spend my time outside than inside anyways.